ICFF Documentary - Storia di una Leggenda: Pininfarina

ICFF is proud to present Storia di una Leggenda: Pininfarina, a 2025 documentary by Marina Loi and Flavia Triggiani — a journey through nearly a century of Italian design mastery, programmed at the open-air theatre of the Distillery District.

In the heart of Italy in 1930, Pininfarina began a journey that would forever change the world of design. What started as a small family workshop grew into a symbol of elegance, creativity, and innovation — the artist behind some of the most legendary cars in history, from Ferrari to Alfa Romeo and Maserati.

Through rare archival footage and exclusive interviews with industry titans including Piero Ferrari, Luca Cordero di Montezemolo and Giorgetto Giugiaro, the film unfolds the intimate saga of a family that redefined automotive art, architecture and industrial design.

In the event of poor weather conditions, the screening will be relocated indoors at College Boreal for your convenience and comfort.

This event is part of the Italian Contemporary Film Festival 2026